ilumi

About us

Just Getting Started and Already Changing the Game

We build, evolve while staying grounded. We are here to create impact, not more noise.

What makes us different

It started as our founder's personal toolkit. Fueled by a drive in finding smarter ways to manage websites and SEO - it has grown into a full-fledged website optimisation engine.

Driven by Curiosity

We're always asking how things work and how they could work better. That drive helps us build smarter, simpler solutions for your website.
Precision Engineering

We love details, systems and metrics. From crawl logic to performance monitoring, everything we build is made to be efficient and effective.
Built for Collaboration

We prioritise clarity and shared understanding. Our tools and insights help teams work smarter together, from beginners to experts.

Every insight, tool, and software we provide is rooted in real expertise and a deep understanding of what it takes to grow online: ethically, efficiently, and effectively.

Vision Without Borders

We see beyond code and metrics, designing solutions that connect strategy, technology, and real-world impact. We’re not afraid of big challenges and believe every problem is solvable with the right technology and approach.

Passion for the Web

We understand the web inside-out. From how websites function to the broader online ecosystem and bring that expertise to every project.

Driven by Impact

We deliver clear, actionable guidance and avoid jargon or unproven solutions. Everything we do is measurable, creating real value for clients and teams alike.

Discover how ilumi can help your website grow

Explore audits, prepare for AI search and cookieless future. Automate your workflow with custom tools.
ZERO sign-ups, commitment, upsells.

Explore Our Solutions

Meet our leadership team

Anna

Customer Success & Product Marketing Lead

Growth strategy

Growth Marketing Conversion Strategy Customer Care

As Customer Success & Product Marketing Lead, Anna connects product strategy with customer experience to help clients get the most from our services. With a strong background in marketing and customer care, Anna turns feedback and insights into real improvements that make a difference. Her approachable style and focus on lasting relationships help ensure every client feels supported and valued.

Joseph

Infrastructure & Support Lead

Deployment and technical support

Infrastructure Management SecOps

As Infrastructure & Support Lead, Joe ensures the stability, security, and efficiency of all infrastructure systems while coordinating deployment workflows and maintaining uptime reliability. In addition to his technical leadership, Joseph works directly with clients to provide support, clarify technical requirements, and ensure each setup aligns with their operational needs. His combination of technical expertise and clear communication helps bridge the gap between complex systems and practical client solutions.

Nick

Developer & Founder

Engineering, operations and leadership

Operations and Team Management Product Development

Hey! I built ilumi from the ground up after years in mar-tech. I’m probably the most typical engineer you’ll ever meet: I question everything, chase perfection, and always need a new problem to solve. For me, real satisfaction comes from the challenge of creating solutions that are practical and as simple as possible for the end user.